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How E-Commerce benefits small businesses and entrepreneurs?

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Think of e-commerce, we know how convenient it is to shop for anything. Gone are the days when shopping meant going to a brick-and-mortar store. E-commerce has revolutionized the way of shopping and it is getting better. The buyer has the comfort of browsing through the various products, prices, options, and ordering them just in a click. After this, all he or she has to do is track and wait for the order to be delivered to the doorsteps.

The advantage of e-commerce shopping is not just restricted to the buyer. It is equally beneficial for a business owner or an emerging entrepreneur. From quickly setting up an online business to growing, everything happens smoothly. If you are an entrepreneur or a small business owner, weighing your options to start an online business is a must. Below, we bring you the beneficial advantages of e-commerce businesses-

If you are thinking about the problem of package theft and missed deliveries while handling an e-commerce business, we have a solution for that. We will address that at the end of the article.

Benefits of e-commerce to small businesses and entrepreneurs

1. Quick setup

Imagine if you have a great product range and you want to set up a physical store for it. You will have to consider a plethora of factors before you set up a brick-and-mortar store. You will have to research a suitable locality, look for a place to fit your requirements, consider the rent, think of interior designing, hire a designer, and what not?

Now imagine, you want to sell your products online. Your time and efforts come down by half. There are several options like Shopify and Woocommerce. You can easily build your own e-commerce site here. If you do not want to have your own website, you can sell your products on Amazon, Etsy, or eBay. There are multiple options available to quickly set up your business and get going.

If you have heard about Amazon missing packages and missed deliveries and are concerned about that, package storage service and package receiving can be helpful. We will talk more about it at the end.

2. Wider Customer Reach

If you have a brick-and-mortar store, your reach can become limited to a particular location. Even if you plan to expand, your stores may not be able to reach your target customers. In order to get your target customers to your store, you may have to spend heavily on billboard advertising or commercial ads.

On the other hand, having an e-commerce business means, your reach to customers is unlimited. It may stretch beyond the geographical boundaries of a country. You can also easily reach out to international customers with a good social media presence. Your products or services can get demand from any part of the world.

3. Access to Analytics

E-commerce websites have all the required tools to give you insights into your business performance. Studying data is the most important aspect to grow any business. Online businesses have an advantage compared to physical stores with respect to analytics. Having an e-commerce website brings you data that can help your business in every way.

  • Where are the customers coming from?
  • How much time are they spending on your platform?
  • What products were they interested in?
  • How many visited your website?
  • You can obtain customer or visitor information quickly. With the help of analytics, you can make or change decisions that can grow your business multiple times.

4. Review Leverage

If your business has an online presence, most of your customers are likely to leave a review. Reviews are a great way to market your business. Positive reviews have the potential to make your business a big hit. Someone who is on your website can immediately take a call based on the reviews to go ahead and buy your product or service.

Honest reviews from customers become helpful in understanding your loopholes. With more and more people using Instagram and Facebook, your business can become widespread with lots of them recommending their family and friends.

5. Increased Sales and Revenue

Having an online business can get you more sales and revenue than in physical stores. With many advantages that include a wider customer base, analytics, and honest feedback, your business gets all the exposure. Having more exposure directly leads to an increase in sales and revenue. If your effort goes into optimizing your website for search engines and also establishing a strong social media presence, your business can never look back.

6. Boon for Niche Businesses

Whether you are a gold jewelry designer or a pebble jewelry artist, everyone will have a scope to make it big online. With the ease of setting up, anyone can quickly have an e-commerce website in place. Understanding the analytics, one can easily reach out to their target customers and make their products sell. If you thought, your business idea is a niche and cannot make it big, e-commerce can prove you otherwise.

Now that, we have learned the various benefits of e-commerce to businesses we can look into the increasing trouble of package theft and missed deliveries.

How to avoid package theft and missed deliveries?

The problem of package theft and missed deliveries are increasing in NYC and the entire US. E-commerce has made it possible for getting anything within the comforts of home. It becomes an unpleasant experience to deal with package theft and missed deliveries. Here is how you can totally avoid it -

Stowfly is a package receiving and package storage service in NYC. This simply means, your customers can book a Stowfly location to receive and store their packages. Stowfly locations are widely available across NYC. It is a network of trusted shops and stores where the packages are kept safely until the owner picks them up. Using Stowfly means, there is no worry of package theft and missed deliveries.